Striving for new goals is a motivating way of getting yourself out of the current economic upset. For many, this desire is to own there own density and to become a business owner. Franchising can fit very well into this picture.

Below are my top 5 reasons to select a franchise opportunity if you want to own and run your own business.

1. Record of Success. Any good franchise opportunity will be able to show clear growth, strong profit and a business model that is proved to work. Furthermore they will be equipped to provide you with a great deal of data on what works but more importantly what didn’t.
2. Strong Brand Image. One of the largest advantages of franchising is that the company is creating and building a brand on both a regional, national and even global scale. This alone should have value in the eyes of the customer as it becomes a recognised household brand.
3. Training & Support. A good franchise company has a written training programme, often called an Operations Manual, this provides you with everything you need to run a business with detailed procedures and process flows. With any franchise you would expect a level of support with a dedicated head office back function. Allowing you to call for support, advice or guidance ensuring that you are never on your own.
4. Marketing Assistance. With a proven record in marketing, ensuring that you spend time and effort on those methods that work, often with pre-arranged artwork and advertorials giving you time to run your business and not having to worry about the back office environment and minefield which is the world of marketing.
5. Risk Avoidance. The biggest reason to buy a franchise is that, if your smart it will help you avoid much of the risk of starting a new business. Make no mistake you need to carry out due-diligence but you are buying into a proven model, a successful model with support and guidance ensuring that you avoid mistakes.